Escape 2020

During Yuletide, Christmas cards have traditionally been the go-to solution to appreciate clients at the end of the year and remind potential ones of the services we offer. But with new COVID-19 restrictions all but ensuring all our clients were stuck at home with their families, the brief was to create a Christmas card that reflected the times, showed our creativity and connected with clients on a personal level. SOLUTION: We developed a board-game called Escape 2020 that mirrored the most infamous year in modern history. With up to 4 players allowed, the board game contained exactly 365 blocks and infused all the big events of 2020 (Lockdowns, looting, BLM protests, #ENDSARS, Amazon’s marketplace dominance, Kobe Bryant’s death, Beirut blast, wildfires, etc.) either as obstacles or assets waiting to be maneuvered and leveraged. The game at its core is a race between players to see who finishes the year first.