X3M Marketing Ideas Limited
I am Laycon: Lights On An Icon
Campaign description
Most of Laycon’s fans admire him for his conduct and charisma during the Big Brother Naija show but they are in the dark about his life as a young Nigerian celebrity.
So to launch the Showmax Original Reality series “I Am Lacyon” which revolves around his life; we created the campaign called Lights On An Icon.
Credits
CHIEF CREATIVE OFFICER: Steve Babaeko
CREATIVE DIRECTOR: Mike Miller
DEPUTY CREATIVE DIRECTOR: Dibia Ifeanyi
WRITER: David Odey, Lilian Ike-Okoro, Daniel Osho
ART DIRECTORS: Samuel Oluwagbemi, Cynthia Umeozulu,
Brand Management: Fikayo Ogundairo, Temitope Ayeni, Damilola Adu, Olubanke Coker