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Campaign description

PEAK | BREAKFAST POLICE To revive the dying breakfast culture, debunk myths around breakfast and help Nigerians improve their breakfast habits so they can get the nourishment their body needs to reach their peak every day, Peak, Nigeria's foremost dairy brand launched a campaign to make "Make Breakfast Great Again" by leveraging the National Breakfast Week and World Milk Day 2022.

Credits

Chief Creative Officer: Steve Babaeko Executive Creative Director: Mike Miller Creative Director: Anthony Wolve Deputy Creative Director: Kelechi Uduma Art Directors: Sodiq Sheu, Sam Olorundare, Yolanda Ezugwu Copywriters: Aidovhioghie Anani, Misturah Owolabi Brand Managers: Vivian Obiano, Ebere Nwakaozor, Moji Alade,Vivian Obiomah