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Campaign description

The ‘EKU ISE’ campaign seeks to recognize the value hard work [ise] and enterprise [owo] because despite the current clime and state of the economy, the ỌMỌLÚÀBÍ has persevered in his industry and continued to push on. This appreciation is expressed in our current communication as “EKU ISE”. The campaign also aims to recognize all the crucial work that goes on behind the scenes. It is a pat on the back to all the hard workers that never feel seen or appreciated in their daily endeavors.

Credits

Creative Director- Uzoma Ukah Art-director- Felix Amuwah Copywriter- Benadette Otorho-Alamukii Copywriter II- Obaro Esiekpe