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Campaign description

Nigerians love their homegrown stories and Nollywood stars, regardless of an appetite for international content. Our Campaign tapped into our insight and served up a metaphor between the Nigerian truth of going home and the fact that Nollywood titles are now home on Netflix. We told the story of a homecoming the Nigerian way. Working with 20 Nollywood Stars showcasing our culture and lifestyle, we exhibited a variety of Nollywood icons and talents across genres and generations in the biggest talent showcase in Nigeria.

Credits

Copywriter: Sola Mosuro & Baruch Apata Art Director: Jomiloju Onanuga & Damola Shonubi Account Mangager: Busolami Aderemi Deputy Creative Director: Baruch Apata Business Lead: Funke Adekola Production House: Ark Resources Creative Director: Sola Mosuro Project Manager: Busolami Aderemi Strategist: Chinonso Ezebuiro