X3M Marketing Ideas Limited
Headlines of Innocence
Campaign description
In Nigeria, sexual abuse of children is on a ridiculous rise, with one heartbreaking news after the other being reported in the newspapers almost every day.
So for Children’s Day, we decided to give children the power to rewrite the horrible headlines making the news in order to show the purity and innocence of their hearts.
Credits
CHIEF CREATIVE OFFICER: Steve Babaeko
CREATIVE DIRECTOR: Mike Miller
DEPUTY CREATIVE DIRECTOR: Dibia Ifeanyi
COPYWRITERS: Dibia Ifeanyi, Mabayomije Akinyemi
ART DIRECTOR: Yekeen Ibrahim
DESIGN: Abisoye Odewole
Brand Management: Fikayo Ogundairo, Temitope Ayeni, Blessing Adata-Jaja